MLM Sponsoring and Recruiting is not Enough!
MLM Recruiting is not enough!
“My team isn’t duplicating”, “Drop outs are killing my business”, “Why doesn’t my downline grow?”
If you are asking yourself these questions on a regular basis, there could be a huge piece of your marketing process missing.
There are thousands of great recruiters out there in online marketing. True enough. I know people that can recruit new members like clockwork. Good for them. However, more often than not, after a few months they’re still at the same position financially they were at after their first month in the business.
Why is this? You bring in new people no problem, but a good percentage of those new people quit before any sustainability is reached within their teams. This has always been a HUGE issue in internet MLM in particular.
The reason for this is fairly straightforward, and if you really want to build an “MLM” business as opposed to just working a “job”, you need to take the initiative in solving this problem. If you don’t, you will continue to just be a salesman, with no passive income attached. Sounds like a drag to me.
Here’s a hint: The “company” cannot do it for you.
Regardless of whether or not your business is in online MLM, YOU still have to make the connection between you and your new referrals.
And the most important time to do this is immediately after they join you. Immediately, not in a week, not next month, right now!
There should be a few “connection” steps you take right after your new referral joins your business.
1a. Contact them on the phone. Yes, I said “the phone” (*groan*). I know this is the internet but this is NOT a cold call. They’ve already joined YOU, now you just have to call and say “hi”.
1b. Get them on Facebook and introduce them to your sponsor on Facebook as well.
2. Contact YOUR sponsor and have them call your new referral as well to welcome them to the team. Do a 3-way call if possible so you can both be in on the conversation.
Note: All this “phone” stuff can be done through Skype as well. Make sure it’s a voice chat, text and smilies doesn’t have the same effect.
3. Send them to your own personal training content, or some sort of ‘fast start’ training that one of your uplines has created. Or at least make sure they know where to find the company’s training area. You can also send them links to some good informational content that YOU find useful when building your business.
4. After they’ve gone through the training, contact them again on the phone and then work up a simple strategy with them on how you’re going to help them get started immediately. If YOU don’t know how, FIND OUT how. Set up a webinar with your own sponsor to connect this way if you don’t want to do it yourself.
If you just do these simple things, I GUARANTEE you will have helped that person MORE than anyone else has EVER done on the internet for them. And they will stick with you forever.
Can you recruit people without using the phone? Yes.
Can you keep a team together without using the phone? Not nearly as successfully as you could if you just give them a call.
Honestly, if you want to be a successful network marketer, and not just an internet salesman, you have to connect. If you ask anyone that is making a lot of money in network marketing they will tell you how absolutely necessary this is.
Remember, I’m not asking you to call your leads, I’m just asking you to connect with your new referrals. It is “partnerships” that make this business work, not avoiding them.
Thanks,
- Geoff Stephen
19 comments
Geoff, great post, can I re post it?
Sure, just link back to me 🙂
– Geoff.
Thats Very Good Advice Geoff Its Sure NiceTo Hear Your Up Line Is There 4 U
Good Stuff, as always Geoff!
This is something I must work on. I am ‘kinda shy’ and not real comfortable at ‘calling myself a leader’
I know I don’t know it all, and am always learning, so that is why I always read your blog as well.
But the bottom line is, you just paid me $20 as a bonus for referring 4 new members that upgraded to Director last month, so something is working.
Now if I could just get them (my team) to do what I am doing…duplicate…
But maybe I can’t even get 4 new members this month….
But if I can get 1….and show them the ‘Power of One”…it would be a lot more than 48K per year with the $25 Director commission as opposed to the $5 Pro…
BTW…48K is just under $1000 per week for the year…Director’s machine talks of $1000 per month…
But my point is …find something that works and keep expanding on it….
And it sounds like FaceBook and the phone are two great ways!
Thanks for your great advice!
Steven
Steven,
Honestly, recruiting is the “easy” part. It’s keeping your team together that’s the hard part.
Communication and support is key to long term success in this crazy biz. Keep it up!
– Geoff.
Hi there Geoff…
one of the best posts on retention I have ever read – seriously!!
If people cannot communicate then they miss out . Network marketing is all about building relationships!
SKYPE is an ideal FREE communication media, our team use it all the time. We are all over the world – so SKYPE is fantastic for staying in touch….. you can also use it for screen sharing too….. an excellent tool!
Thanks again, Geoff… I hope my team are reading your post and taking in all that great advice.
Pete
Hi Pete,
Thanks for the comments.
Skype is absolutely necessary.
Glad to help!
– Geoff.
Interesting post Geoff! Phone is definitely underutilized in the Internet MLM world. We use skype all the time to connect with our referrals and it has really paid some dividends! However, not everyone feels that same level of commitment back unfortunately. But, our goal is to work with the “cream of the crop”. We figure the leaders will work their way up to the top of the chain and contact us back.
We tend to always contact our referrals right away with all of our contact information (phone, email, social media, and websites). The people that reach back out are the ones that have been with us the longest!
Thanks for all that you do! This business has got to be about better communication skills!
To Our Success,
Dave and Steve Goodwin
NPN members since 2006
Hi, thanks for the comment.
There is actually a huge difference between using skype and using the phone. The phone will get you on a more personal level with your downlines, and ultimately will get more of a commitment from them.
If you have the choice between skype and the phone, use the phone.
– Geoff
Thank You Geoff
Your post was very informational something that I have not been doing as of yet. But I will now.
Can’t wait to see you in No Excues
Sharon
Hi Sharon, glad to help!
Hi Geoff,
Like a lot of networkers I did not like using the phone to call prospects.
When I was introduced to the internet I thought …great! no more phone calls…. how wrong I was.
Great advise thanks for sharing.
Cheers
Bryan
Hi Bryan,
You can do a lot of the recruiting without the phone, but actually building a networking business successfully and long-term requires a more personal approach. Use the phone.
– Geoff
So true Geoff, this would fall into the train the trainers column, every leader knows that it all starts with the man or woman in the mirror. While I\\’m here, I want to let you know how much I appreciate what you have put together here. The network we have to share here is totally transparent, helps everybody in business who wants to market online, and is fueled by powerful communication tools and most importantly, truth. I am very grateful to have found your extended Global NPN family and want to extend a heart felt thank you to you and your family!
Hi Joe.
Thanks for the comment, I appreciate it. Communication is so important, gotta keep the lines open!
I’m glad you are seeing the value in what we’re doing here.
– Geoff.
Geoff – As always you are totally honest, direct and to the point about what a person must really do if their goal is to build long term monthly income using the Global NPN Director Machine or any other legitimate home online business. Being you ok’ed Brian to re post this valuable information I will also be posting it to my Global NPN blog with it linking back to this post. Have A wonderful Day Corine Miller
Hi Corine.
I’m glad this post helped you out. Yes you can share it.
Thanks for the comment.
– Geoff.
Great tips Geoff. You do need to reach out to your downline and make sure that they are onboard. Create a team environment. It helps everyone.
Hi Kent,
You got that right!
– Geoff.